Paul Alanis

Sr. Visual Designer

Featured Works

Check out some of my most recent work.

I have a vast set of skills ranging from visual design and art direction to video production.
I utilize the full Adobe CC suite in most of my projects and have used Sketch, Invision, and Figma for prototypes.

Cardigan Site Redesign

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H-E-B Grocery Emails

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H-E-B Meal Simple Social Media Campaign

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H-E-B Best of Texas Webisode Series

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H-E-B Crawfish Social Media

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San Antonio Shoes Spring Catalog Video

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EXPERIENCE
2020-2022
SR. CREATIVE DESIGNER/ART DIRECTOR
USAA

Conceptualize and execute ad campaigns for Life Insurance and Investment products that encompass all channels to include Social, Digital, Print and TV.

2019-2020
SR. VISUAL DESIGNER
CARDIGAN COMMUNICATIONS

Provide creative direction and design for startups and Fortune 500 companies with the ability to multi-task on various projects to include: branding, art direction, visual design and video production.

2010-2019
SR. DIGITAL DESIGNER
H-E-B GROCERY

Conceptualize and create show-stopping images, videos, animation, UI, and interactive assets for websites, emails, display, and social ads that accommodate all screen sizes with the use of the full Adobe CC suite.

2008-2010
MULTIMEDIA DESIGNER
CREATIVELINK

Responsible for designing web sites, landing pages, and emails following strict web standards. Edited videos and animations using Adobe Premiere and After Effects.

2006-2008
PRODUCTION MGR/DESIGNER
GRAY WEB TECHNOLOGY + DESIGN

Responsible for scoping projects, communicating with the designers and development team, and managing these projects from inception through completion.


SOFTWARE/SKILLS

Software

Photoshop
Illustrator
Indesign
Premiere
After Effects
Lightroom
Sketch
Invision
Figma

Skills

Advertising
Digital Marketing
Graphic Design
Art Direction
Branding
UI
HTML/CSS
Videography
Video Editing
Photography
Motion Graphics

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